Some brands stay close to their favorite images especially when we are talking about the world’s most sought-after models. Such is the case of Korean brand EnC that features Karlie Kloss in their spring/summer 2020 ad campaign. The 19-year-old famous supermodel flaunts her amazingly shaped body and lovely baby face for the second time after appearing in the label’s fall/winter campaign. In fact, Karlie Kloss rocks every single shoot, magazine spread or fashion show she stars in. Well, she is not called the model-of-the-moment “the (new) body” for nothing!
The new EnC spring/summer 2020 ad campaign is based on “the united concept of modern couture and modern femme.” The images were lensed by renowned photographer Jason Kibbler, who has worked for numerous legendary brands. The campaign was filmed at a luxury house in New York. There is a lot of movement through lines and structures, fab details, embellishments, and an array of vivid, energetic and sensitive colors. Take a peek at the images and watch a campaign video!
Gorgeous Karlie Kloss is popular not just for her muscular body and lovely personality, but also for baking cookies for designers. “She baked me peanut butter cookies when she came in for her fittings. How sweet is that? At the end of the day, even if you’re the most beautiful girl in the world, if you make everyone’s life miserable, you won’t get far. Karlie is a rare balance of beauty and personality,” Alexander Wang said in an interview.
As she’s reaching new heights in her career, it’s practically impossible not to see beautiful Karlie gracing every magazine cover or starring in ad campaigns. “Really, I have to pinch myself every now and then and just step back and realise all the cool things I’ve been able to experience, and the incredible things I’ve been able to do since I’ve started this career. Every single day I’m shocked. When I started this career I had no idea that it would lead to where I am today, and allow me to travel to all these beautiful places,” the model said in an interview with Harper’s Bazaar.
Maybe it’s her adorable face or her chameleon-like ability, yet Karlie’s down-to-earth attitude is the one mesmerizing everyone. “Growing up in a house of five girls, I couldn’t help but glance at a fashion magazine or two, but I never really followed [fashion] that closely until I became involved in it,” she confessed. Well, now she is the most in-demand supermodel and the muse of some of the most famed designers. And once again she manages to deliver perfect poses for EnC’s spring/summer 2020 ad campaign.
Photos courtesy of EnC