LF Stores are known for the special, edgy and innovative designs meant for girls who are not afraid to be different and express their personality through the clothes they wear. ‘Fearless Future’ is their latest collection for spring/summer 2020 which takes us on a journey back in the ’70s through statement pieces and proper attitude.
The lookbook for the upcoming season features models Chelsea Schuchman and Georgia Fowler photographed by Daniel Kincaid. Alexandra Sherman is the person behind the creative direction and styling of the lookbook, with hair by Sunnie Brook Jones and makeup by Karina Moore.
Has anyone said ‘fear’? When it comes to the LF Stores collection fashion fear is an absolute no-no. Through their impressive designs and dazzling colors, LF Stores screams bold and fearless attitude regarding your personal style. Therefore, don’t be afraid to show the real you and celebrate uniqueness at maximum, trying different combinations, vibrant hues, tribal influenced prints, cut-off denim shorts, floral printed flare pants, but also chunky platforms and ankle boots.
As it can easily be seen, vintage has become a major source of inspiration for numerous famous brands. This is how, season after season, unique pieces are coming to life having as starting point this incredible, must-have look. With prints riding high in the fashion realm, there’s no wonder almost every designer used them for the spring/summer season. You can become a ’70s boho babe wearing a maxi dress with beautiful floral prints teamed with a pair of comfy ankle boots.
This season is all about showing the bohemian side in you. Flowing fabrics and adorable prints should become your best partner if you want to achieve this look. And it seems that LF Stores nailed this special trend with its sheer, breezy skirts and oh-so-pretty tops worn with dizzy platforms and romantic hairstyles. Yet, it’s not just about dresses and skirts this summer, but also about cut-off or shredded denim shorts. Have fun with your style mixing and matching at ease. Wear them with lace corsets, simple crisp white t-shirts, boyfriend tanks, ankle boots or sandals, and accessorize your look with woven satchels and printed head scarves.
Photos courtesy of LF Stores