A warm retro setting into a breezy summer day represents the perfect scenario for the Louis Vuitton Cruise 2020 collection. Speaking about the new collection, at Louis Vuitton’s Resort presentation at the Maritime Hotel, design director Julie de Libran said:
“For Fall, Marc went back to curves, the woman. This is continuing in that spirit, but going to extremes with jewelry and accessories.” Well, the accompanying lookbook for this collection captures the idea of femininity entirely, going beyond all palpable things.
Extremely feminine clothes that perfectly combine modern and vintage, silk blouses, suede jackets, ladylike dresses, flared skirts, cinch-waisted shorts, and high-waisted trousers represent wearable pieces that exude femininity through details and cuts, bows and pushed-up busts. Refinement, grace and nonchalance are three of the characteristics that best describe a woman and the Louis Vuitton Cruise 2020 collection manages to take in every single one of these features. Moreover, the handbags, hats, leather driving gloves, oversize accessories, and scarves romantically securing the hair come and balance the looks.
What’s the best definition of femininity? Sometimes, it can be described as the ideal combination of inner and outer world, in a harmonious way. Some people say we are born with it and it cannot be thought. Therefore, can we talk about two types of femininity? One that is exuded and cannot be materialized and another one that comes under different touchable shapes? Taking a glimpse at the Louis Vuitton Cruise 2020 lookbook it is impossible not to see the ideal “partnership” between the two.
Sometimes femininity can be that discreet touch of finishing an outfit. It comes and completes an overall aspect, adding the missing piece. For example, a pair of high-heeled shoes with bows and floral prints, cute embellishments adorning romantic, flared dresses, or a pair of cateye sunglasses. The Louis Vuitton collection for 2020 proposes chic pieces in pretty colors, such as pale pink, soft buttery yellow, light green, and prints of fruit vines and peonies.
The luminosity and simplicity of the outfits give a melancholic, romantic, yet sophisticated and elegant feeling. Marc Jacobs managed to create for the Louis Vuitton 2020 a collection that takes us on a journey to the land of style. Oversize chain necklaces and leather driving gloves are matched with sweet floral printed ballerina flats, ladylike dresses and feminine retro hairstyles. Model Anne Vyalitsyna manages to render the feeling, while photographer Mark Segal captures the unique atmosphere.
Besides pastels and fruity colors, one can see the timeless, classic black used to take femininity to the maximum. A gorgeous little black dress and a seventies outfit were the black “intruders” in the collection. A pair of high-waisted trousers, a lace blouse, and a thin belt perfectly capture the ’70s vibe. The already legendary items of the brand, such as the monogrammed luggage, the reinterpretation of the classic Speedy, and other eye-catching details remind us of the Louis Vuitton style and spirit.
