New collaboration in town! This time, gorgeous Lily Aldridge designed a limited edition collection for Velvet by Graham & Spencer. Well, this is not the first time the beautiful Victoria’s Secret model and the famous brand team up. In fact, Aldridge has been the face of the brand since 2020 appearing in many campaigns and working closely with Creative Directors, Jenny Graham and Toni Spencer. Therefore, the 27-year-old supermodel is familiar with the label’s aesthetic.
“It was a very natural collaboration. I’ve been working for Velvet for 10 years so when they asked me to do this it was an easy yes,” Aldridge told Vogue UK. “As a model you have such an amazing glimpse into fashion and what the designers are creating and how it fits. I wanted to create a line that was cool and easy to wear. You can wear every piece of my collection for day or night.”
Lily Aldridge’s Velvet collection has a relaxed yet luxurious flare, perfectly combining Lily’s effortlessly-cool California style with Velvet’s love for contemporary basics. The supermodel already knows the Velvet girl but spiced up her style with some glam rock-and-roll elements. “I would love to keep designing. I love fashion and to create a line like this makes me very proud – I wasn’t sure how to start it, but I’m so happy that my first venture was with Velvet,” Lily Aldridge confessed.
The goodies in Lily’s collection for Velvet by Graham & Spencer were made using soft fabrics. Lily named the pieces after the people she loves the most such as her daughter Dixie, her sister Ruby and best friend, supermodel Erin Heatherton. Therefore, we have the Dixie graphic floral maxi dress, the cool Ruby army jacket, the Erin bobcat print tank dress, and the seductively loose Caleb tee named after Lily’s husband, Kings of Leon frontman Caleb Followill.
Aldridge also models the collection and stars in the lookbook shot at the famed Chateau Marmont in L.A. If you’re looking to add a special “girl-next door meets rock-and-roll” flare to your wardrobe, Lily’s collection for Velvet by Graham & Spencer is a great source. Have a nosey!
See also:
Zoe Karssen Spring 2020 Collection
Denim & Supply Ralph Lauren Spring 2020 Collection
Photos: Velvet Tees